5 How did you attract/ address your target audience?

How did you attract/ address your target audience?

We attracted and addressed our target audience by tweeting to my followers via (Twitter) showing them our written treatment for the film Mr Swanson.

(Print screen of the picture posted onto Twitter)

Also using another social network, I posted the same picture to my friends on Facebook to ensure that they can make an opinion of our treatment. 

Another way that we attracted and addressed our target audience was to create a survey for the public to decide what theme of film they enjoyed the most. The results showed that 75% of the votes they enjoyed Thriller which made an impact on our decision to use that theme in our film. This was also posted via Facebook.













Our target audience was mainly attracted to the ages between 18+. The reason why Alex and I decided that our target audience was aimed towards 18+ was because it  contained graphic images which people may find disturbing.